Search Engine
Optimization – SEO

Invest in Your Future with an SEO specialist that Gets
Results

An SEO Agency in Lagos Nigeria That Gets It. You know what you need but you just can’t figure out how to get it. Our SEO specialists here at Soft Click Digital Marketing Agency hear that over and over from our SEO clients who reached out to us.

SEO is a constantly evolving field. What worked last month might not work this month. Soft Click Digital Marketing Agency SEO team stays ahead of the curve and adapts just as fast as the field changes.

You’re likely here because of one or more of the following reasons:

  • Your website isn’t being found online.
  • You’re starting a new website and want to access a new business promptly.
  • Your website traffic has diminished recently and you don’t know why.
  • All of a sudden, the number of incoming calls and leads has declined.

If any of these points ring a bell, rest assured,you’ve come to the right SEO organization. There’s a reason why Soft Click Digital Marketing Agency is presently operating hundreds of SEO clients and providing optimization solutions to respond to Google’s ever-changing algorithm.

Are you on the first page of the search engine results pages (SERPs) for keywords that match your organization? If not, you’re neglecting valuable leads.

Our SEO Services

Increase Your Search Rankings and Get Discovered More Online

SEO-keyword

Keyword Research and Strategy, Soft Click Digital Marketing Agency comprehends your niche and can boost your ranking for distinctive search terms. Our SEO specialist will review the keywords your website is currently ranking for, take your keyword wishlist and conduct further keyword research to build a list that makes the most impression on your website and the competitive landscape.

Technical SEO

Rankings can improve with optimizations on your website’s back end, such as improving page speed. Fixing these errors makes it easier for search engines when they crawl your website. And when you make search engines happy, your rankings can make you even happier!

On-Page SEO

Enhance your online visibility and earn high-quality traffic. At Soft Click Digital Marketing Agency, we ensure our SEO services are aligned with search engine’s best practices to boost your website’s trustworthiness. Our SEO experts publish unique content, optimize your headlines and HTML tags and utilize high-resolution images.

Off-Page SEO

Off-page optimization is important in establishing brand credibility and increasing online exposure. Let us helpyou demonstrate your organization. We leverage social media marketing, link building, and influencer marketingto generate qualified links and positive ratings.

Local SEO

Statistics show that 74 percent of customers search for local businesses online. Improve your company’s local SEO rankings with Citations Building, Google Business Profile (GBP), or Google My Business (GMB) optimization and attract high-intent clients. We optimize your Citation, and GMB profile and manage your online reputation to grow your local following.

Link Building

Backlinks are a huge component of ranking higher in search results, but not just any link! That’s why you should partner with a digital marketing agency that has a dedicated link-building team and connections with a lot of high-quality and relevant websites.

Voice Engine Optimization (VEO)

Voice-enabled devices are experiencing rapid growth, and according to research, 32% use them daily. We provide voice SEO services using the best tools to grant your business new opportunities to reach potential clients with our voice search optimization.

Content Writing

We have a team of writers that produce SEO-friendly content for your website, whether that’s creating share-worthy blog posts or optimizing pre-existing service and product pages with more content. Search engines love a website that adds new content regularly. Advocate your content needs and strengthen your search marketing with us.

Conversion Rate Optimization (CRO)

Boost your customers’ lifetime value and grow your online revenue with our CRO services. Our SEO company integrates pay-per-click marketing with our SEO services to maximize your conversion opportunities. We perform website analyses, landing page optimization, and A/B split testing.

Ready to dominate your industry?

Book a discovery call with our team now. Let us show you how we optimize your online presence to deliver increased organic traffic and incredible results.

SEO

Frequently Asked Questions

WHAT IS SEO?

Search Engine Optimization is commonly known by its acronym SEO. Optimization is an important part of all SEO
practices. Once your brand's presence (website, content, and social media platforms) is optimized across the
internet, it inflates your online visibility and your online clients will find your business much more quickly.

HOW DOES SEO WORK?

SEO is the practice of making changes to your online presence, especially your website, making it more attractive
to search engines. Search engines crawl (or scan) your website to comprehend what it is about. The best SEO
practices make sure it is easy for search engines to understand your website. With a vital SEO strategy
implemented on your website, Google will recognize it as an authoritative website and point users in your site
direction.

WHAT DOES IT COST TO IMPLEMENT AN SEO CAMPAIGN?

It's advisable to engage an experienced SEO agency or expert and this cost should be included in your marketing
budget. The amount expected to pay is aligned with the scope of work needed to ensure success. A digital agency or
SEO expert will charge after considering the project scope and once you have presented your predetermined
anticipations.

CAN I DO SEO MYSELF?

Yes, you can - it takes a bit of know-how and learning by fallacy, but it's possible to implement a basic SEO
strategy across your website. However, SEO is time-consuming and to do it properly you need to evaluate both
technical SEO and on-page SEO. What's more, you will need to keep up-to-date with the algorithms' changes to the
different search engines.

WHAT AFFECTS SEO RANKING?

The elements directly impact your SEO ranking, even if you’ve only executed a very basic search strategy on your
site. The factors to be aware of are:
•Page Load Time -- If your website loads slowly your visitors will bounce and likely go to a competitor’s website.
Google (and all search engines) will rank your website lower because of a slow page load time. This is something
to pay close attention to as we draw closer to the major update confirmed by Google.
•Keyword Selection -- Your keywords must be carefully chosen so your website and pages are listed under the proper
search terms your ideal customer is looking for.
•Content Creation -- If you create quality content on your website your audience will find your site fast, and
efficiently and stay on your site to learn more. This increases dwell time which boosts rankings on search
engines.

BLOGGING HELP SEO?

Blogging helps to boost your SEO strategy across your site but only if composed with optimization in mind. Search
engines are looking for content on your website that will adequately answer users’ questions. So, by creating and
sharing high-quality and in-depth blogs that address relevant topics within your industry, you’re likely to be
identified as an authoritative source of the searched topic. With on-page SEO tactics, search engines will find
your blog more easily.

IS SEO BETTER THAN PAID ADVERTISING?

SEO or other paid media options work together to strengthen your website and rank your brand as an authority in
your industry or niche. SEO often gives you a far better return on your investment in comparison to paid media
options. That’s not to say that SEO is cheap and easy; it takes a fair amount of time and resources to get it
right but its long-term rewards are immense and sustainable.

HOW LONG DOES SEO TAKE?

This is completely dependent on your goals and the search campaign tactics you employ. Most SEO specialists will
estimate four to six months before you begin to see results. Bear in mind this is when you start to see the
results not when you achieve your identified goals.

WHAT IS VOICE SEARCH OPTIMIZATION?

Voice search optimization is the process of optimizing content to appear at the top in search engine results when
someone uses voice searches. When you optimize for voice search, you optimize for the way people conduct verbal
searches. Voice search optimization gives you the chance to have your pages read out loud by a voice search
device.

What IS CITATION?

A citation building is a process of recognizing your business to online directories; it is any combination of your
company name, phone number, address, zip or postal code, and website address. Citations in SEO are a key factor in
improving your local search results.

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